My last notes from the Virtual Handshake conference:
Idil Cakim, Director, Knowledge Development, Burson-Marsteller, speaking on “Managing Relationships with Influencer Bloggers”.
A shortened version of Idil’s presentation is here: Managing Relations with Influencer/Maven Bloggers
She recently wrote a short piece that cites some relevant figures about the most influential bloggers: Word-of-MouthTrickles Offline and Online