Update on SRI Conference: Beyond Blogs and Social Networks, Dec. 1-2, 2005

The conference schedule for our upcoming conference (Dec. 1-2, Jersey City) is shaping up well. I hope to see you there! Among the confirmed presenters are the CEOs or senior executives from Buzzmetrics, Mediabistro, Common.net, Contact Network Corp., SelectMinds, Feedster, Intelliseek, IBM, and Corante, with more to come.

Here’s the press release:

Beyond Blogs and Social Networks: How Consumer Generated Media and the Virtual Handshake will Make or Break Your Business

September 1, 2005 — The Strategic Research Institute is launching its first major social software conference this December 1-2, 2005, in Jersey City: “Beyond Blogs and Social Networks: How Consumer Generated Media and The Virtual Handshake will Make or Break Your Business.” For more information on the book, see https://thevirtualhandshake.com/ , which includes a blog and profiles of many of the leading companies in the social software industry.

The conference centers on the emerging importance of online networks. Considering that 84% of U.S. Internet users have used the Internet to contact or get information from an online group—more than went online to read news, search for health information, or even shop— those who rely solely on phone-calls and face-to-face meetings will be left far behind in years to come. New “social software” technologies–blogs, online networks, relationship capital management software, virtual communities, etc.—are making online communication faster and more effective.

A group of industry leaders and nationally recognized bloggers will present on how to better leverage “social software” as a cutting-edge business tool. For example, instead of conducting focus groups or other potentially time-consuming research, blogs allow executives to monitor consumer feedback and reactions to nearly anything—in real time.

Some topics to be discussed at the conference include:
+ Increasing market share by reaching customers where they live…online
+ Creating cost savings by distributing information faster and more efficiently…online
+ Insuring your corporate privacy and safety: how to be public but not too public…online
+ Increasing revenues by equipping your sales team with tools to open more doors and close more deals…online

– Dan Burstein, Founder and Managing Member, Millennium Technology Ventures; co-author, BLOG! How the Newest Media Revolution is Changing Politics, Business and Culture
– Steve Rubel, Vice President, Client Services, Cooperkatz
– Jonathan Carson, President & CEO, Buzzmetrics; Co-Founder, Word of Mouth Marketing Association (WOMMA)
– Laurel Touby, CEO, MediaBistro
– Craig Calle, CEO, Common.net
– Geoff Hyatt, CEO, Contact Network Corp.
– Anne Berkowitch, CEO, SelectMinds
– Scott Rafer, CEO, Feedster
– Pete Blackshaw, Chief Marketing and Customer Satisfaction Officer, Intelliseek
– Alex Williams, Managing Director of Events, Corante
– Erin Byrne, Managing Director, Marsteller

– David Teten, CEO, Nitron Advisors (NitronAdvisors.com); Co-Author, The Virtual Handshake: Opening Doors and Closing Deals Online (TheVirtualHandshake.com)

Phone: 800-599-4950 / 212-967-0095
E-mail: mailto:info@srinstitute.com
Web: http://www.srinstitute.com/CF401

* Please mention priority code Nitron when registering.

Ali Curi
Strategic Research Institute
Phone: 212-967-0095 ext. 222