E-Dating Bubble Springs a Leak

I agree with the New York Times that the The >E-Dating Bubble Has Sprung a Leak…but that doesn’t detract from the fact that online dating, and eventually online business networking, have become mainstream and normative.

“In a sense, the fate of online dating is probably a bit like that of singles bars. There are still singles, and there are still singles in bars. But the “singles bar” that caused such a frisson became a relic of the “Looking for Mr. Goodbar” 1970’s. It became ordinary.

That is probably one reason that online dating seems to have lost its buzz among its own Generation 1.0. “In the last five years, it’s become so mainstream,” said Sherrie Schneider, an author of “The Rules for Online Dating” (Pocket Books, 2002), who remains a great champion of the practice. “It’s your boss. It’s your co-worker. Every single woman in my neighborhood is on Match.com. It’s like brushing your teeth.”