invades a blog

I just received the email below from Chris Michel, CEO of . Translation: some blogs are becoming sufficiently important that leading companies want to acquire them.


I’ve been a big fan of for years. It’s arguably the premier defense and technology blog on the web…run by noted technology writer, Noah Shachtman. As he describes it, DefenseTech covers technology from : “Predator drones to roadside bombs, computer security to nuclear threats, body armor to missile defense…the site aims to examine the intersection of technology and defense from every angle, covering the exploits of soldiers and hackers, madmen and geniuses, inventors and dictators.” It’s terribly entertaining and informative.

We liked it so much; in fact, we just brought it into the Military Advantage family. I welcome your feedback and comments on the site.

Thanks for your continued support.

Warm regards,



Leading Military Website Adds Influential Blog Covering National Security’s Future

SAN FRANCISCO–(BUSINESS WIRE)–Nov. 10, 2004–Military Advantage (, the largest online military destination, has announced the addition of Defense Tech (, a leading web log, or blog, for information and analysis on the future of the military, law enforcement, and homeland defense.

Military Advantage, a subsidiary of Monster Worldwide (Nasdaq:MNST), enables the 30 million Americans with military affinity to access the benefits of service, as well as the news and information that impacts them. With 3.8 million monthly unique visitors (comScore Media Metrix, September 2004), is the world’s largest online military destination. membership numbers over 4 million and includes over 25% of uniformed personnel, as well as veterans, family members, policymakers, procurement professionals and defense contractors. Web logs, or blogs, have mushroomed in recent years into some of the Internet’s most vibrant and influential sources of news and opinion. The Defense Tech blog, begun in January 2003, tracks developments and trends in defense, law enforcement and homeland security. Technology is shaping how wars are fought, borders are protected, crooks are caught, and individual rights are defined. Defense Tech stays on top of these changes, rounding up the day’s news, linking to sources of information, and providing analysis on what’s ahead. From flying drones to roadside bombs, computer security to nuclear threats, body armor to missile defense, Defense Tech examines the intersection of technology and defense from every angle, covering the exploits of soldiers and hackers, madmen and geniuses, inventors and dictators.

“The addition of Defense Tech enables us to provide unique insight into the developments that impact homeland security, military operations, law enforcement and the everyday lives of those in uniform,” said Christopher Michel, founder and president of Military Advantage. “Defense Tech makes sense of today’s rapidly changing technology environment, distills the critical issues and identifies the most meaningful trends. Today, we see unprecedented interest in these topics from the general public as well as from defense and national security professionals.”

With Pentagon budgets at record highs, and with issues of security weighing so heavily on the national psyche, Defense Tech takes a hard look at how military money is being spent, and whether the tools being acquired are really making Americans safer or not. Pentagon insiders, defense industry experts, military analysts, law enforcement personnel, and servicemembers in the field all contribute ideas and analysis to the blog.

“We all have a stake in our own protection. But too often, the mainstream press doesn’t look very hard at the new technologies and approaches the government wants to use to secure our future,” said Noah Shachtman, founder and editor of Defense Tech. “ provides a tremendous platform for communicating this information to the military community as well as a large, interested public. The Pentagon budget is more than $400 billion; let’s take a close look at it.”

Mr. Shachtman writes about technology, defense, politics, and geek culture for The New York Times, The Chicago Tribune, Wired magazine, and others. He’s contributed articles to The Village Voice, Salon, Wired News, The New York Post, The American Prospect Online, Details, Esquire, The Forward, and The Bulletin of the Atomic Scientists. As Defense Tech’s editor, he’s been interviewed by the Associated Press, CNN, CNNfn, CBS radio, NPR, BBC radio — as well as by newspapers, radio programs, and television stations across the country.

Defense Tech “provides a boatload of information on new military technologies and national security,” according to Slate magazine. It “always has something new and interesting.” The Seattle Times’ online edition adds that Shachtman “has led the way in reporting on some of this technology, long before the establishment press caught on.”

About Military Advantage &

Founded in 1999, Military Advantage, Inc. owns and operates, the largest online military destination serving 4 million members, including active duty personnel, reservists, guard members, retirees, veterans, family members, defense workers and those considering military careers. enables the 30 million Americans with military affinity to access their benefits, advance their careers, enjoy military discounts, and stay connected for life. Military Advantage develops efficient affinity marketing and communications programs for government agencies and companies serving this market. Military Advantage is a subsidiary of Monster Worldwide, Inc. More information on the company is available at

About Monster Worldwide

Founded in 1967, Monster Worldwide, Inc. (formerly TMP Worldwide Inc.) is the online recruitment leader and the parent company of Monster, the leading global careers website. Monster Worldwide is also the parent company of TMP Worldwide Advertising & Communications, one of the world’s largest Recruitment Advertising agency networks, and TMP Worldwide Directional Marketing, the world’s largest Yellow Pages advertising agency and a provider of direct marketing services. Headquartered in New York with approximately 5,000 employees in 26 countries, the Company’s clients include more than 90 of the Fortune 100 and approximately 465 of the Fortune 500 companies. Monster Worldwide (Nasdaq:MNST) is a member of the S&P 500 Index. More information about the company is available at