The Virtual Handshake Blog

Archive for the 'Tips' Category

5 Reasons You Need LOTS of Twitter Followers NOW

Tuesday, March 31st, 2009

By most people’’s standards, I”m doing very well on Twitter. TwitterGrader currently gives me a score of 100% and has me ranked #265 out of nearly 2 million users it has analyzed.

I”m adding an average of a little over 30 followers per day, and have had days where I”ve added almost 100 [...]

How NOT to Launch a Social Media Marketing Agency

Friday, March 27th, 2009

I”m not in the practice of being overly critical, and certainly not mean or snarky. But sometimes someone does something so completely, utterly incompetent or misguided that it’’s worth pointing out, for their own good as well as being an example for the general public.
That happened yesterday. Short version of the story: an established PR [...]

Thinking Systemically About the Impending Death of Twitter Auto-DMs

Saturday, February 28th, 2009

Well, I made it official today. I threw in the towel and turned off my auto-welcome DMs (direct messages) I had set up using TweetLater. I”ve had a lot to say on the subject of auto-DMs, and I”ll sum it all up in another post at some point. But for now, I just want [...]

Managing Multiple Twitter Accounts

Thursday, February 26th, 2009

All kidding aside, I do actually have two Twitter accounts, and I know some who have more. It’’s actually becoming fairly common to have a personal account covering a wide variety of topics and one or more additional accounts for specialized niche topics that might not be of interest to your main audience.
For example, @ScottAllen [...]

Twitter Phishing Scam Alert, Password Safety

Monday, January 5th, 2009

I”d heard this was going on, but I just received my first one of these, so I figured I”d better share it with everybody. I received an email that looks like a Twitter direct message notification:

I was a bit suspicious of the message and URL (http://twitterblog.access-logins.com/login), and Google Chrome (my new default browser since [...]

How to Squeeze Maximum Value from Business School

Thursday, December 18th, 2008

A little while ago, I gave a speech at NYU Stern Business School on “How to Squeeze Maximum Value from Business School: Leverage Your Education to Accelerate Your Career”. How can you maximize the benefits of all the years and all the money that you invested in your business education?
I prepared the [...]

My 3 (4?) Favorite URL Shorteners

Monday, December 15th, 2008

With the growth of Twitter, it seems there’’s been a surge in the use of URL shorteners. They”re also an essential for mailing lists, including Yahoo! Groups and Google Groups, as links over a certain length (40-50 characters) will break for people who use plain-text email.
TinyURL.com was the original, and is still widely used. But [...]

Joe Rogan on Connecting Virtually

Saturday, November 15th, 2008

Over the past few days, I”ve gained a massive amount of respect for comedian and TV commentator (Fear Factor, UFC) Joe Rogan. One of the things that has impressed me most is his very raw, open, heart-felt blog. I was especially touched by this passage in this post commenting on the death of former UFC [...]

Email Etiquette and Productivity

Sunday, September 28th, 2008

For all the popularity of blogging, social networking, Twitter, etc., email is still the killer app (or at least the workhorse app) for building and maintaining relationships virtually.
And yet, so many people use it so ineffectively, or at least so much less effectively than they could.
I was recently interviewed, along with with several other experts [...]

Actions Speak Louder Than Words, Even Virtually

Wednesday, September 17th, 2008

It’’s an old cliche, but it still holds true, even in the virtual world.
One of the things we discovered in the process of researching The Virtual Handshake is that one of the best ways to build strong relationships with other people is to help them actually get something done. Small talk is cheap. Actually [...]