The Virtual Handshake Blog

Archive for October, 2010

I’m the New VP of Marketing for OneCoach

Saturday, October 30th, 2010

I'm pleased to announce that I am the new Vice President of Marketing for OneCoach, a business coaching and consulting firm focused on helping business owners accelerate their business growth.
This is my dream job, quite literally. In 2007, shortly after meeting and interviewing the OneCoach founders, I was invited to speak at their "Mind, Marketing Read More...

What Makes an Idea Go Viral?

Thursday, October 28th, 2010

Viral marketing is a hot buzzword these days. It's a simple enough concept - get others to spread your idea and before too long, thanks to the beauty of exponential math ("I told two friends, and they told two friends, and so on, and so on."), you've reached a lot of people.
The challenge is, how Read More...

Panel on Super-Seed Funds at Harvard Business School Club of NY

Monday, October 25th, 2010

 
I took some notes on last week's Harvard Business School Club of New York panel on "Super-Seed Funds -- Back to the Future." Eugene Radin of Concept Clinic edited the notes and merged in his own.  Incidentally, congratulations to Doug Atkin, Tony Berkman, Steve Miller and the rest of the Majestic Research team on their Read More...

Has Traditional Media’s Use of Social Media Gone Too Far?

Monday, October 25th, 2010

The local FOX affiliate in Dallas-Fort Worth posted this hilarious spoof of TV media's use of social media on their Facebook page and now YouTube:

via Mashable

Free Social Media Strategy Webinar – October 7

Tuesday, October 5th, 2010

In conjunction with MicroAssist, I'll be presenting a free webinar on creating an integrated social media strategy on Thursday, October 7, at 2pm Central. Register at http://smwebinar.eventbrite.com.  
For a growing number of organizations, using social media tools such Facebook, Twitter, Linked In and  blogs are mission critical to their success.  People within those organizations Read More...

A Good Old-Fashioned True Blue Friend

Monday, October 4th, 2010