America Outdoors Presentation and Follow-Up

Thank you to those of you who attended my keynote at the America Outdoors annual conference last week. It was also a pleasure to meet and visit with so many of you after the session. I can tell social media is going to be a very hot topic in this industry in the coming year.

As promised, here are my presentation decks from both the keynote and the breakout session. As I mentioned, this whole thing happened on rather short notice, so I didn’t really have time to build out additional notes, but if you have any questions that the slides themselves don’t answer, feel free to email me (my email is in the presentation) or leave a comment below.

America Outdoors Keynote – How To Stand Out Online

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America Outdoors Breakout – Using Social Media To Drive Customers To Your Website

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A few more helpful resource links:

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Thanks for stepping in for me, Scott. I know you hit it out of the park for America Outdoors. To all those who were at American Outdoors, sorry I couldn't be there, but one never plans for an emergency. And this one prevented me from leaving Toronto. Despite this, I'm anxious to see how those who attended apply social media to their businesses based on your advice. What's the one action you're going to take in the next 90 days based on Scott's advice?