Value of Soft Assets

The indefatigable and ubiquitous Auren Hoffman, CEO of Rapleaf, posts his slides from a presentation on the value of soft assets (“connections, knowledge, and reputation”). I particularly like his analogy between alternative assets in the hard and soft space.

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of Soft AssetsThe indefatigable and ubiquitous Auren Hoffman, CEO of Rapleaf, posts his slides from a presentation on the value of soft assets (”connections, knowledge, and reputation”). I particularly like his analogy between alternative assets in the hard and soft spaceof Soft AssetsThe indefatigable and ubiquitous Auren Hoffman, CEO of Rapleaf, posts his slides from a presentation on the value of soft assets (”connections, knowledge, and reputation”). I particularly like his analogy between alternative assets in the hard and soft space