Online Networks: A New Tool for Alumni Relations

Andrew Shaindlin (who contributed a sub-chapter of The Virtual Handshake) just co-wrote a good piece on Online Networks: A New Tool for Alumni Relations : How third party social and business networking sites can benefit alumni online communities. His coauthor is Elizabeth Allen, Communications Coordinator at the Caltech Alumni Association.

One of the great ironies (and brilliant aspects) of TheFacebook is that it has monetized the networks of Harvard, Yale, and virtually every other university in the US—without paying them a dime! Andrew wrote this piece to explore how university alumni communities should respond to these new services.