Managing Relationships with Influencer Bloggers

My last notes from the Virtual Handshake conference:

Idil Cakim, Director, Knowledge Development, Burson-Marsteller, speaking on “Managing Relationships with Influencer Bloggers”.

A shortened version of Idil’s presentation is here: Managing Relations with Influencer/Maven Bloggers

She recently wrote a short piece that cites some relevant figures about the most influential bloggers: Word-of-MouthTrickles Offline and Online