Archives for 9/14/2005

New Media & Entertainment Summit, NYC, Oct. 26-27

I’ll be speaking at Oxford & York’s upcoming New Media & Entertainment Summit, New York, October 26-27, in association with Oxford University. I hope to see you there!

Here’s the advertisement:

Media, Communications & Technology Summit
New York City
The Union League Club of New York
38 East 37th Street
October 26-27, 2005.

The summit will commence with an early evening registration followed by a reception and keynote address. Please join us and a select group of senior executives from the communications, media, entertainment, and financial services sectors in a thoughtful dialogue on the forces affecting our most influential and competitive companies. To paraphrase the New York Times, the ruling media elite is quickly adapting the methodology and technology of the insurgency, attempting to co-opt something that was meant to tip them over. So far, the new technologies have been very sexy, but how will they become very profitable?

Our summit will explore the great hidden tech boom, how new media is transforming old media, revenue maximization for media and entertainment companies, improving the value of publishing businesses, media piracy, the hidden value of internal audit in addressing key business risks, how some telecommunication companies are leapfrogging competitors, how to promote the entrepreneurial spirit within large companies, and the state of technology and social change. Please visit www.oxford-york.com for additional program and registration details.

To highlight just a few speakers:

+ Chris Ahearn, President, Reuters Media

+ Donald A. Baer, Senior Vice President, Strategy and Development, and Head of New Media, Discovery Communications

+ Denmark West, Executive Vice President, Strategy and Business Development, MTV, Inc.

+ John Nendick, Americas Media & Entertainment Sector Leader, Ernst & Young LLP

+ Thomas Harrison, Chairman & CEO, Diversified Agency Services Group, and Author, INSTINCT

+ Jonathan Goodwin, Co-founder & CEO, LongAcre Partners

+ Jay Rosen, Author, PressThink, and former Chair, School of Journalism, New York University

+ David Teten, CEO, Nitron Advisors, and Co-Author, The Virtual Handshake: Opening Doors and Closing Deals Online

+ Sandy Pentland, Toshiba Professor of Media Arts & Sciences, MIT, The Media Laboratory

+ Robin Johnson, President of The Financial Times, Americas

+ Scott H. Frewing, Partner, Baker & McKenzie LLP

+ Cary Sherman, President and General Counsel, Recording Industry Association of America

+ Evan Williams, Co-founder and former CEO, Pyra Labs, the creators of Blogger, and Founder, Odeo

+ Thomas Hesse, President, Global Digital Business, Sony BMG Music

+ Paul Maidment, Editor, Forbes.com

+ Jeremy Zawodny, Chief Technical, Yahoo! Inc., and Author, High Performance MySQL

+ Thomas V. Ryan, Senior Vice President, Mobile & Digital Development, EMI Music

+ Anthony Hopwood, Peter Moores Dean, The Said Business School, Oxford University

Take the plunge and join us and our friends from Ernst & Young LLP, Yahoo! Search, the Financial Times, Forbes, and The Said Business School, Oxford University, at this forward-thinking conference.

RSVP:
www.oxford-york.com

The Conversation is Real

As I recently wrote in an earlier first technology brief, one of the key benefits to blogging is to “join the conversation”. Blogs are providing a new forum for people to communicate that consists of a much larger base of opinions and ideas. Popular bloggers are engaging and learning from their readers. They are participating in the larger conversation that is the blogosphere and weighing in on the subjects that the public and their readers want to know about.

A conversation is a two way street – at least a good conversation is. In blogging terms, that means that a successful blogger will need to do more than just write, they also need to read. Blogs that consist of someone yelling from a mountain top about how good a product or service is or about how smart they are, remove the quintessential element to blogging – interaction.

The conversation is real. It is not just a selling point to get you blogging. I’ll provide two really neat examples I recently came across in my daily scouring of the web:

  1. TechCrunch is becoming the source for Web 2.0 product updates. They are “dedicated to obsessively profiling and reviewing every newly launched web 2.0 business, product and service.”

    Just over a month ago, they profiled a new social bookmarking tool called BlinkList. BlinkList joins a number of other similar services including del.icio.us (the leading social bookmarking tool to this point), Furl, and Simpy, amongst others.

    After reading through the profile, I noticed that there were a total of three comments. One was from a Simpy representative, the next was Mike Arrington of TechCrunch, and the final was by Ozzy of Blinklist. The conversation is real.

  2. As TechCrunch is the Web 2.0 product source, Richard MacManus of Read / Write Web is the de-facto Web 2.0 knowledge source. Richard is in many ways the pioneer in setting up a framework to describe and understand Web 2.0.

    In his latest Web 2.0 Weekly Wrap-up, Richard examines Web 2.0 in “the real world”, a new feature to his informative weekly summary. There he details a Web Ministry that is focusing on using the web to make “an eternal impact on the lives of individuals.”

    Of course, not long after that post went up, Rob, the author of that same Web Miinistry, commented on the Read / Write Web blog.

    David Teten commented to me: “Technologies like Pubsub make it easy for you to monitor in the blogosphere who’s talking about the subjects that most interest you (particularly your name!). One of the great advantages of online conversation is that you can have a conversation that transcends time and space limitations, while at the same time creating an instant community of people who share similiar interests, e.g., Blinklist and like technologies. That’s one of the advantages of blogs, as opposed to traditional walled vertical communities. Out of the enormous number of blogs, I can converse specifically with those people with whom I share interests, and I do not need to predefine with which people I share interests. If I only participate in a mailing list for graduates of my college, instead of using a blog, I’m much more restricted in the number of people I can build relationships with.”

These are just a couple of quick examples of showing that “the conversation is real”. There are many, many more. Feel free to share some of the examples you have seen by commenting below.